Products & product sets

Every Aiera answer is grounded in the Arvind Fashions catalogue, pricing rules and policy language.

Menswear

Catalogue items grounded into the agent

Formal shirts

Grounded

Answers cover specs, availability across 5 geographies and the top objections.

Price vs discountSize availabilityReturn policy

Chinos

Grounded

Answers cover specs, availability across 5 geographies and the top objections.

Price vs discountSize availabilityReturn policy

Polo tees

Grounded

Answers cover specs, availability across 5 geographies and the top objections.

Price vs discountSize availabilityReturn policy

Denim

Grounded

Answers cover specs, availability across 5 geographies and the top objections.

Price vs discountSize availabilityReturn policy

Enquiry demand in this set

  • Formal shirts7
  • Chinos8
  • Polo tees5
  • Denim17

Brands covered

U.S. Polo Assn.ArrowTommy HilfigerCalvin KleinFlying Machine

Compliance guardrails

  • Marketing consent
  • Return-policy accuracy
  • No unverified discount claims

AI products for this business

Tech bets that turn the catalogue into a platform

Cross-Brand Fit Twin

Prototype

One fit profile per customer that travels across U.S. Polo Assn., Arrow, Tommy Hilfiger and Calvin Klein, so the size is right the first time and the return never happens.

Fit embeddingsCross-brand size graphReturn-reason feedback loop

Edge: Only the portfolio owner can normalise fit across four brands and every channel

Drop & Allocation Intelligence

Concept

Predicts sell-through by SKU, size and city in week one and reallocates stock between stores, warehouses and marketplaces before markdown season decides for you.

Early-signal forecastingAllocation optimiserMarkdown engine

Edge: Margin recovered at full price, where the money actually is

Store Clienteling OS

Pilot

Every associate opens the day with a ranked list: who to message, what to suggest, what is in stock in this door or the next one — sent on WhatsApp, attributed back to the store.

Propensity modelsInventory graphWhatsApp clienteling

Edge: Store-level customer data no marketplace ever sees

Generative Campaign Studio

Pilot

Brand-safe imagery, reels and copy per drop, per city, per language — generated in hours, guardrailed against brand and licensor rules, and re-ranked by what actually performs.

Image and video generationBrand + licensor guardrailsPerformance feedback loop

Edge: Licensed brands need approval-safe creative at speed — this is both

Trend-to-Tech-Pack Engine

Concept

Turns runway, search and marketplace trend signals into a costed line plan and a tech pack draft, so a concept reaches the vendor in days rather than weeks.

Trend signal miningGenerative design boardsCosting + tech-pack drafting

Edge: Design speed backed by Arvind's own fabric and vendor base